Ferrari

Ferrari president Luca di Montezemolo is a very ambitious man. So ambitious, in fact, that he wants to trade in his Ferrari presidency for another of its kind, albeit on a much larger scale.

In an open letter he sent to Italiafutura, a liberal-centrist think-tank that he himself formed in 2009, Montezemolo finally pulled the cat out of the bag, declaring his intention to run for the highest seat in all of Italy in 2013.

In the letter, Montezemolo wrote: “Italiafutura, with its 40,000 members will be actively engaged in 2012 to try and change politics in Italy. The Second Republic has failed. When the Italian voters return to the polls, they must be offered a whole series of new ideas and new leaders in the elections, so that they can turn their backs on what has been a period of total failure in Italian politics.”

It’s no secret that Italian politics have, in fact, been a complete mess in the past couple of years, punctuated by the blackest of black eyes when former president, Silvio Berlusconni, resigned amid growing accusations of being involved in numerous scandals that completely undermined his position as the Italian president.

We don’t know the schematics on the political climate in Italy, but considering that Montezemolo has made his intentions clear of seeking the highest seat in the land, we’d venture a guess that it’s a lot more complicated than what we think.

The question now is, will he win?